Not Every Problem Has a Villain

Businesses close for reasons usually related to profitability. While tempting to assign blame or to suggest mismanagement, cost structure is often the “villain.”

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Valkyries Come For Our Fallen Hero

Val Camilletti deserves all the good said about her in the wake of her passing last week.  She was a tremendous person for her kindness as much as her influence and knowledge. I can only add my own admiration to what already has been said. So let’s talk about Val’s Halla instead. This “little” record…

Bridging December to March

The holiday crowds went home.  People are starting diets, paying off their credit card debt and focusing on new year’s resolutions.  On top of that, it is cold, icy and gray outside. Welcome to the retail doldrums.  This is when things get cranky.  Business owners are waking up with last year’s hangover.  Maybe their numbers…

It’s Beginning To Look A Lot Like…

Holiday Decor.  It has been one of our most straightforward yet challenging projects this year.  You’ll know in a month if we succeeded. Most retailers count on the holiday season for up to 30% of their annual sales.  The number is higher for small boutiques.  To attract customers, shop owners rely on their own marketing,…

Poaster Helps You Shop Local and Save

It’s here! Poaster is ready for prime time. This Friday, residents will start seeing advertisements on social media, email and print for this new “shop local” app. For a resident consumer, Poaster allows you to connect with local businesses and save money. Using an app on your smartphone, the Poaster website or even through Facebook,…